Mark Franklin - The Four Fears® Guy
MF
Life Coaches
Mark Franklin - The Four Fears® Guy
405 Thorney Leys, Witney OX28 5NR
# Mark Franklin - The Four Fears® Guy
Mark Franklin is a business coach specialising in helping creative professionals overcome the psychological barriers preventing them from scaling their ventures. Based in Witney, he works with talented, ambitious freelancers and business owners who feel stuck despite their capabilities – exhausted, undercharging, and sabotaged by self-doubt.
His signature methodology identifies and addresses the Four Fears®: fear of not being ready, inadequacy, insufficient time, and failure. Rather than offering generic business advice, Mark reframes these deep-rooted hesitations through targeted coaching, enabling clients to move beyond 'safe work', command higher fees with confidence, and make decisions based on their values rather than panic.
What distinguishes Mark is his 20+ years of hands-on experience recognising these patterns and his award-winning approach (Highly-Commended Rising Star at the 2026 National Coaching Awards). He doesn't offer one-size-fits-all solutions. Instead, he provides two distinct pathways: an intensive one-off breakthrough for clients facing a specific blocker, or a sustained programme for those committed to fundamental transformation.
His ideal client is a creative professional – designer, writer, consultant, artist – who possesses genuine talent but feels perpetually torn between their creative ambitions and financial security. They're ready to stop letting fear dictate their business decisions and want personalised support to rebuild their internal narrative around capability, value, and possibility.
Mark Franklin is a business coach specialising in helping creative professionals overcome the psychological barriers preventing them from scaling their ventures. Based in Witney, he works with talented, ambitious freelancers and business owners who feel stuck despite their capabilities – exhausted, undercharging, and sabotaged by self-doubt.
His signature methodology identifies and addresses the Four Fears®: fear of not being ready, inadequacy, insufficient time, and failure. Rather than offering generic business advice, Mark reframes these deep-rooted hesitations through targeted coaching, enabling clients to move beyond 'safe work', command higher fees with confidence, and make decisions based on their values rather than panic.
What distinguishes Mark is his 20+ years of hands-on experience recognising these patterns and his award-winning approach (Highly-Commended Rising Star at the 2026 National Coaching Awards). He doesn't offer one-size-fits-all solutions. Instead, he provides two distinct pathways: an intensive one-off breakthrough for clients facing a specific blocker, or a sustained programme for those committed to fundamental transformation.
His ideal client is a creative professional – designer, writer, consultant, artist – who possesses genuine talent but feels perpetually torn between their creative ambitions and financial security. They're ready to stop letting fear dictate their business decisions and want personalised support to rebuild their internal narrative around capability, value, and possibility.
Services offered
One-to-one breakthrough coachingHalf-day intensive sessionsFollow-up strategic sessionsClarity consultation callsDeep transformation coaching programmeFear reframing methodologyBusiness pricing strategy coachingProject selection mentoring