Make Great Choices Coaching
MG
Life Coaches
Make Great Choices Coaching
419 Gloucester Rd, Bristol BS7 8TZ
# Make Great Choices Coaching
Make Great Choices Coaching, based in Bristol, is a business growth coaching practice founded by Caleb Pedersen, an experienced entrepreneur who built Chapel, an internationally recognised fashion label, from a local startup into a fully integrated brand with in-house production and retail operations.
The business serves entrepreneurs and business leaders at various growth stages—from those refining their business model and launching new ventures to those scaling established organisations and developing their teams. The coaching approach is distinctly practical and results-driven, focusing on strategic clarity, decision-making improvement, and actionable planning rather than generic advice.
What sets Make Great Choices apart is Caleb's lived entrepreneurial experience combined with a diagnostic coaching methodology. Rather than templated solutions, he helps clients identify obstacles, recognise opportunities, and build bespoke strategies aligned to their specific context. The coaching removes ambiguity around direction whilst strengthening leadership confidence.
The service delivery model is straightforward: clients book an introductory call to clarify goals, then progress into ongoing one-to-one coaching partnerships. With over 100 clients actively growing their businesses, the practice has demonstrated tangible results. A notable differentiator is the money-back guarantee, reflecting confidence in outcomes.
The positioning emphasises that genuine business growth requires expert guidance tailored to individual circumstances, not off-the-shelf frameworks. This resonates with serious business owners seeking accountability and strategic support from someone who has navigated scaling challenges firsthand.
Make Great Choices Coaching, based in Bristol, is a business growth coaching practice founded by Caleb Pedersen, an experienced entrepreneur who built Chapel, an internationally recognised fashion label, from a local startup into a fully integrated brand with in-house production and retail operations.
The business serves entrepreneurs and business leaders at various growth stages—from those refining their business model and launching new ventures to those scaling established organisations and developing their teams. The coaching approach is distinctly practical and results-driven, focusing on strategic clarity, decision-making improvement, and actionable planning rather than generic advice.
What sets Make Great Choices apart is Caleb's lived entrepreneurial experience combined with a diagnostic coaching methodology. Rather than templated solutions, he helps clients identify obstacles, recognise opportunities, and build bespoke strategies aligned to their specific context. The coaching removes ambiguity around direction whilst strengthening leadership confidence.
The service delivery model is straightforward: clients book an introductory call to clarify goals, then progress into ongoing one-to-one coaching partnerships. With over 100 clients actively growing their businesses, the practice has demonstrated tangible results. A notable differentiator is the money-back guarantee, reflecting confidence in outcomes.
The positioning emphasises that genuine business growth requires expert guidance tailored to individual circumstances, not off-the-shelf frameworks. This resonates with serious business owners seeking accountability and strategic support from someone who has navigated scaling challenges firsthand.
Services offered
One-to-one business growth coachingStrategic business planningTeam development coachingLeadership coachingBusiness model refinementScaling strategyDecision-making clarity sessionsIntroductory consultation calls